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Start a Billboard Campaign Near A High School Of Your Choosing

Empower your community by placing a hard-hitting “THE SUCCESS SEQUENCE” billboard where teens—and future donors—can see it. Here’s how you can launch this initiative and keep it going each year.

Step 1: Find a Billboard Supplier

You have two options:

  • Use our trusted partner: Contact our recommended supplier by clicking here (email info@choosetonotbepoor.com) for easy duplication. They have our artwork, messaging, and specs ready to go.

  • Find a local supplier: Contact a reputable outdoor advertising company in your city. Major national suppliers include:

    • Lamar Advertising

    • Outfront Media

    • Clear Channel Outdoor

    • Adams Outdoor Advertising

 

Simply request a location near a local high school for maximum youth visibility.

Step 2: Customize Your Billboard

  • Use the sample design shown on our Home Page—or update the message, image, and colors as you wish.

  • No permission is needed to use the URL (www.choosetonotbepoor.com)—it's open for this initiative.

  • Add your organization’s logo or local campaign details to your version.

  • Make sure your message includes the "success sequence" is direct, concise, and understandable for teens.

 

Step 3: Sustain the Impact

  • Reserve the billboard for a 4-week campaign each year. Renewal costs are typically under $2000 per annual campaign.

  • After year one, encourage local civic groups, clubs, or leaders to keep the message going—building a tradition that helps teens choose success.

 

Questions or Ready to Launch?

Spark hope—shape futures! For help with suppliers, design files, or campaign tips, reach out to info@choosetonotbepoor.com.

You’re joining a nationwide movement that shows teens: the facts matter, and the path to success is theirs to choose.​

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