How It Works​​

​

Your donation launches a proven message that helps teens avoid becoming poor as adults.

​

1. We fund the first billboard:
   Choose To Not Be Poor, Inc. covers the full cost of the first billboard in each new community. These billboards clearly share the three choices that research shows nearly eliminate the risk of becoming poor as an adult.

2. Communities take up the cause:
   After the first campaign, local leaders—alumni groups, civic clubs, businesses, and organizations—keep the message alive each year for new students, at a continued cost of less than $2000 annually.

3. Maximum impact, every dollar:
   100% of every donation goes to putting these facts in front of teens. No overhead. No waste. Just real change.

​

​

                            Your support starts a lasting movement—giving teens                                                          the facts that shape their futures, year after year.